Proceedings of the 2014 International Conference on Management Science and Management Innovation

New service design of medical cloud service: A perspective of Activity Theory

Authors
Chen-Tong Chang, Wen-Hong Chiu, Hui-Ru Chi, Sheng-Tsai Liu
Corresponding Author
Chen-Tong Chang
Available Online June 2014.
DOI
10.2991/msmi-14.2014.11How to use a DOI?
Keywords
New service design, Medical cloud service, Activity theory.
Abstract

This study explores the new service design (NSD) of medical cloud service (MCS) based on the perspective of activity theory. The activity theory consists of six elements concerning object, tool, subject, rule, community, and division of labor. This study adopts the method of case study. The secondary data of the case originally has 2,322 events about service innovation; however, only 109 events are directly related to NSD projects through analyzing the collected data. Based on semantic analysis, content analysis and in-depth interviews, this study obtains the following findings: There are 32 NSD models existing in MCS innovation, where the community plays key driver role and objective is the least. MCS is provided with master-slave NSD model and slave model is driven by community. In addition, the collaboration and quality control between subject and community can be contributory to NSD performance.

Copyright
© 2014, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2014 International Conference on Management Science and Management Innovation
Series
Advances in Economics, Business and Management Research
Publication Date
June 2014
ISBN
978-94-6252-015-8
ISSN
2352-5428
DOI
10.2991/msmi-14.2014.11How to use a DOI?
Copyright
© 2014, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Chen-Tong Chang
AU  - Wen-Hong Chiu
AU  - Hui-Ru Chi
AU  - Sheng-Tsai Liu
PY  - 2014/06
DA  - 2014/06
TI  - New service design of medical cloud service: A perspective of Activity Theory
BT  - Proceedings of the 2014 International Conference on Management Science and Management Innovation
PB  - Atlantis Press
SP  - 59
EP  - 64
SN  - 2352-5428
UR  - https://doi.org/10.2991/msmi-14.2014.11
DO  - 10.2991/msmi-14.2014.11
ID  - Chang2014/06
ER  -