Design of Bank Credit Card Customer Relationship Management System Based on MVC Mode
- DOI
- 10.2991/msmee-17.2017.302How to use a DOI?
- Keywords
- MVC; bank credit card; customer relationship management system; design; framework structure; system function
- Abstract
Customer relationship management can efficiently provide customers with satisfactory and thoughtful service to improve satisfaction and loyalty for customer, to maximize value and maximize business benefits for customer. In order to promote the sustainable development of bank information card business, this paper designed based on MVC model. Firstly, the design of the framework structure by the interface layer, functional layer and support layer; and then design system functions consisted of the customer information management, customer service management, customer maintenance management and customer analysis management; finally, in order to ensure that the network and data security design data encryption. The research results of this paper solve the key technical problems of software development; in the actual development it can be adjusted to improve the applicability of the software.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Jianmei Ma PY - 2017/05 DA - 2017/05 TI - Design of Bank Credit Card Customer Relationship Management System Based on MVC Mode BT - Proceedings of the 2017 2nd International Conference on Materials Science, Machinery and Energy Engineering (MSMEE 2017) PB - Atlantis Press SP - 1668 EP - 1672 SN - 2352-5401 UR - https://doi.org/10.2991/msmee-17.2017.302 DO - 10.2991/msmee-17.2017.302 ID - Ma2017/05 ER -