The Role and Strategy of Multinational Enterprises in Global Data Governance: Challenges and Opportunities

DOI

10.2991/978-94-6463-542-3_42How to use a DOI?

Keywords

Global Data Governance; Cross-Border Data Flows; Multinational Enterprises; Globalization Strategies

Abstract

In the current digital information age, data is increasingly becoming another major resource for world economic development and global cooperation in addition to goods and services. Cross-border flow of data is an important link in the realization of data value. This paper analyses the important roles and strategies played by multinational enterprises in cross-border flow of data as well as the challenges they encounter, such as legal obstacles and policy barriers, conflict between data sovereignty and globalization strategies, issues of trust and co-operation in the international business environment, etc., and some of the opportunities embedded in the challenges. The position and dilemmas of MNEs in global data governance are also discussed through instructive and exemplary case studies of three large multinational enterprises, Google, Amazon, and Alibaba, related to cross-border data flows. Finally, solutions are proposed for seeking a balance between multinational enterprises and global data governance in order to promote further data globalization.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Jun Wang
PY  - 2024
DA  - 2024/10/15
TI  - The Role and Strategy of Multinational Enterprises in Global Data Governance: Challenges and Opportunities
BT  - Proceedings of the 2024 2nd International Conference on Management Innovation and Economy Development (MIED 2024)
PB  - Atlantis Press
SP  - 349
EP  - 358
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-542-3_42
DO  - 10.2991/978-94-6463-542-3_42
ID  - Wang2024
ER  -