Utility-based Recommender Systems Using Implicit Utility and Genetic Algorithm
- DOI
- 10.2991/meic-15.2015.197How to use a DOI?
- Keywords
- recommended system; multi-attribute utility; implicit utility; genetic algorithm; browsing behavior
- Abstract
Recommender systems are used to recommend items for user in e-commerce with information overload. Utility-based recommender systems build multi-attribute utility function of user and recommend the highest utility item for user. Some utility-based recommender systems use rating for items to extract utility function, which produce significant burden for user. The paper proposes a utility-based recommender technique which can predict attribute value utility and implicit holistic utility rate of items by user browsing behavior and genetic algorithm, and elicit the attribute weight by genetic algorithm, and building a multi-attribute utility function. The experimental results on clothing recommendation show that the proposed method is superior to current utility-based methods on accuracy, satisfaction, usefulness and time expense.
- Copyright
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Feng Deng PY - 2015/04 DA - 2015/04 TI - Utility-based Recommender Systems Using Implicit Utility and Genetic Algorithm BT - Proceedings of the 2015 International Conference on Mechatronics, Electronic, Industrial and Control Engineering PB - Atlantis Press SP - 860 EP - 864 SN - 2352-5401 UR - https://doi.org/10.2991/meic-15.2015.197 DO - 10.2991/meic-15.2015.197 ID - Deng2015/04 ER -