Convention and Exhibition Industry: Digitalization and Strategic Leadership During the COVID-19 Crisis and After the Pandemic
- DOI
- 10.2991/aebmr.k.210318.035How to use a DOI?
- Keywords
- Convention and exhibition industry, leadership strategies, COVID-19 challenge, sustainable development of convention and exhibition companies
- Abstract
The research this paper focuses on is devoted to the study of companies that lead the world market of congress and exhibition services. The research involved case-study, benchmarking, trend analysis, comparative analysis and other methods. The study revealed the leading companies and their leadership strategies. The global COVID-19 crisis calls for reviewing the work of congress and exhibition companies both at the time of the pandemic and after it. The author of the article considers the cases of the leading companies during the pandemic and their anti-crisis strategies conceived to meet the COVID challenges.
- Copyright
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Olga Nikitina PY - 2021 DA - 2021/03/18 TI - Convention and Exhibition Industry: Digitalization and Strategic Leadership During the COVID-19 Crisis and After the Pandemic BT - Proceedings of the 1st International Scientific Conference "Legal Regulation of the Digital Economy and Digital Relations: Problems and Prospects of Development" (LARDER 2020) PB - Atlantis Press SP - 215 EP - 220 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.210318.035 DO - 10.2991/aebmr.k.210318.035 ID - Nikitina2021 ER -