Scope Management of International Investment Exhibition Projects
Taking Xiamen GW Import and Export Trading Company as an Example
- DOI
- 10.2991/aebmr.k.210803.049How to use a DOI?
- Keywords
- International investment promotion, Exhibition project, Scope management
- Abstract
The international investment exhibition is the main way for import and export trading companies to develop their business. Adequate pre-planning of the exhibition will help companies better achieve the goals of the exhibition and save resources. This article takes Xiamen GW Import and Export Trading Company as an example to discuss how the company applies project scope management planning and controls the scope of investment exhibitions before setting up the Xiamen International Private Brand Trade Fair, so as to achieve the purpose of accurately formulating exhibition plans, efficiently achieving exhibition goals and saving exhibition investment.
- Copyright
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Xiaoyan Huang AU - Honghua Wang AU - Xiaoling Ding AU - Ruping Chen PY - 2021 DA - 2021/08/04 TI - Scope Management of International Investment Exhibition Projects BT - Proceedings of the 1st International Symposium on Innovative Management and Economics (ISIME 2021) PB - Atlantis Press SP - 359 EP - 366 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.210803.049 DO - 10.2991/aebmr.k.210803.049 ID - Huang2021 ER -