Impact of COVID-19 on Enterprises and Countermeasures

A Case Study of Haidilao Hotpot

DOI

10.2991/aebmr.k.210803.085How to use a DOI?

Keywords

COVID-19, Digital era, Haidilao Hot Pot

Abstract

The burst of COVID-19 has seriously affected annual profitability and cash flow of enterprises. However, digital management and digital transformation can help enterprises overcome the difficulties. Taking Haidilao Hotpot as an example, this paper analyzes the adjustment and development of the business model of catering enterprises during the epidemic. It shows that the stock price and Tobin’s Q value are relatively good, and the profitability and sustainability are positive but there are still some operational risks. The analysis can inspire other small and medium-sized enterprises to deal with the epidemic.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Yu Wu
PY  - 2021
DA  - 2021/08/04
TI  - Impact of COVID-19 on Enterprises and Countermeasures
BT  - Proceedings of the  1st International Symposium on Innovative Management and Economics (ISIME 2021)
PB  - Atlantis Press
SP  - 614
EP  - 621
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210803.085
DO  - 10.2991/aebmr.k.210803.085
ID  - Wu2021
ER  -