The Impact of Social Media on Television Broadcasting and Film Production

DOI

10.2991/978-2-38476-297-2_57How to use a DOI?

Keywords

Social Media; Television; Film Production

Abstract

Over the past half-decade, the appeal of streaming platforms has seen a consistent upswing, paralleled by a surge in subscriber numbers. This investigation seeks to unravel the impact of streaming platforms’ ascendancy on the domain of filmmaking. The narrative of cinematic evolution is deeply intertwined with technological advancements. It is critical to acknowledge that groundbreaking innovations have heralded each epochal milestone in the cinematic saga. The advent of the digital era heralded a significant metamorphosis in the realms of television and cinema. Digital cinema, transcending traditional film and analogue methodologies, has become the de facto standard. Each transformative phase in cinema has heralded an enhanced cinematic experience, offering audiences novel vistas of engagement. Streaming platforms, a byproduct of digital innovation, offer content access at a predetermined fee, ensuring quality and accessibility with scant need for technical intervention. This research delves into theoretical discourse on digital technology’s influence on cinematic evolution. It scrutinizes data depicting audience shifts across leading streaming services over the last decade. Findings indicate that the escalating consumer inclination towards streaming and online cinema platforms is reshaping viewer preferences regarding film genres and formats. To cater to evolving tastes, the filmmaking landscape is under constant renovation. It emerges that audience preferences are in flux, and film industry professionals must navigate these shifts adeptly. Looking ahead, it is envisaged that both global and Ukrainian streaming platforms will forge original content aligning with viewer expectations.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

TY  - CONF
AU  - Yushu Wang
AU  - Liangyu Li
AU  - Jiajun Jin
AU  - Xiaoqian Wen
AU  - Chenchen Wang
AU  - Shaoguan Song
PY  - 2024
DA  - 2024/10/31
TI  - The Impact of Social Media on Television Broadcasting and Film Production
BT  - Proceedings of the 2024 8th International Seminar on Education, Management and Social Sciences (ISEMSS 2024)
PB  - Atlantis Press
SP  - 455
EP  - 460
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-297-2_57
DO  - 10.2991/978-2-38476-297-2_57
ID  - Wang2024
ER  -