Proceedings of the 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022)

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Research on the Integration of Red Culture and Party Building in Colleges and Universities Under the New Media

Authors
Zhu Wen1, *, Kun Qi2
1School of Automation and Electrical Engineering, Dalian Jiaotong University, Dalian, China
2Party Committee Organization Department, Dalian Jiaotong University, Dalian, China
*Corresponding author. Email: 13363296@qq.com
Corresponding Author
Zhu Wen
Available Online 29 December 2022.
DOI
10.2991/978-2-494069-31-2_313How to use a DOI?
Keywords
Media; Short videos; Red culture; Party building in Colleges and Universities
Abstract

Media is an important carrier and means for human to transmit information, and plays an important role in the formation and development of human social civilization. With the maturity of 4G technology, the rapid development of 5G technology, and the rapid development of new media such as short video, new challenges and new requirements have been put forward for Party building, especially for expanding the working space of Party building and innovating the ways of Party organization activities. This paper will explore the part of Party building publicity in Colleges and universities to be entrusted to new media such as short video, help integrate red culture with Party building in Colleges and universities, and expand the party's public opinion position to new media such as short video, Providing a new path for red culture communication can improve the influence of red culture communication.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 December 2022
ISBN
978-2-494069-31-2
ISSN
2352-5398
DOI
10.2991/978-2-494069-31-2_313How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zhu Wen
AU  - Kun Qi
PY  - 2022
DA  - 2022/12/29
TI  - Research on the Integration of Red Culture and Party Building in Colleges and Universities Under the New Media
BT  - Proceedings of the 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022)
PB  - Atlantis Press
SP  - 2673
EP  - 2680
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-31-2_313
DO  - 10.2991/978-2-494069-31-2_313
ID  - Wen2022
ER  -