The Influence of FEMALE’s Awakening Consciousness on Consumer Culture

DOI

10.2991/978-2-494069-31-2_254How to use a DOI?

Keywords

Feminism; Symbolic consumption; Customer culture; Female consciousness

Abstract

Since the post-modern era, with the rapid development of the world economy and the spread of diversified ideas, feminism has attracted increasingly more attention from the public. Meanwhile, various women have the ability to use their judgement to make decisions by themselves instead of staying in domestic areas. In the field of consumer culture, women play an important role and their cultural significance is affected by the improvement of women’s self-awareness. Thus, scholars combined theories of symbolic consumption and social gender to illuminate women’s roles in consumer culture which change according to the needs of the times. Since the mechanisms that shape women’s consumer culture include production and media, feminine consciousness has also arisen in these cultural mechanisms since the post-modern era.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Ziqi Guo
PY  - 2022
DA  - 2022/12/29
TI  - The Influence of FEMALE’s Awakening Consciousness on Consumer Culture
BT  - Proceedings of the 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022)
PB  - Atlantis Press
SP  - 2168
EP  - 2173
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-31-2_254
DO  - 10.2991/978-2-494069-31-2_254
ID  - Guo2022
ER  -