Research on the Communication Power of Historical and Cultural Omnimedia Platform

DOI

10.2991/assehr.k.210806.209How to use a DOI?

Keywords

History and culture, Omnimedia platform, The propagation force

Abstract

Under the background of informatization wave, the audience’s thirst for historical and cultural knowledge highlights the importance of popularization of science. It is urgent to clarify the content, form and effect of the dissemination through data analysis, so as to facilitate the popularization of science of history and culture. Based on the historical and cultural media in WeChat, client and trill of all media, as an example, through the summary account data information, analysis of three different media vehicles in such aspects as content, form and effect of the spread of the status quo, booster “a micro end a shake” spread pattern formation, strengthen all of the historical and cultural media media propagation force.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Hong Yan Cong
AU  - Jue Wen Li
AU  - Dong Ma
PY  - 2021
DA  - 2021/08/09
TI  - Research on the Communication Power of Historical and Cultural Omnimedia Platform
BT  - Proceedings of the 2021 5th International Seminar on Education, Management and Social Sciences (ISEMSS 2021)
PB  - Atlantis Press
SP  - 1109
EP  - 1115
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210806.209
DO  - 10.2991/assehr.k.210806.209
ID  - Cong2021
ER  -