Instagram digital data analysis services
- DOI
- 10.2991/iscde-19.2019.7How to use a DOI?
- Keywords
- digital economy, digital services, Instagram
- Abstract
The article analyzes various approaches to the definition of the concept of “digital economy” and “digital services” and defines digital services. The author considers the digital services of the Instagram network and analyzes their functionality for the presence of digital data accumulation and their intellectual analysis. To find out how much the existing service considered in the article belongs to the “digital service” category, an expert survey of users is carried out and, based on the aggregation of their opinions, a complex indicator is obtained that assesses the level of service digitalization. It is also shown that the implementation of the data analysis module will allow the services under consideration to achieve the necessary competitive positions and fully realize their digital potential.
- Copyright
- © 2019, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - D.M. Nazarov PY - 2019/12 DA - 2019/12 TI - Instagram digital data analysis services BT - Proceedings of the International Scientific and Practical Conference on Digital Economy (ISCDE 2019) PB - Atlantis Press SP - 699 EP - 702 SN - 2352-5428 UR - https://doi.org/10.2991/iscde-19.2019.7 DO - 10.2991/iscde-19.2019.7 ID - Nazarov2019/12 ER -