Proceedings of the 2nd International Media Conference 2019 (IMC 2019)

Effect of Use Perception and Easy Perception of the Use of WhatsApp Communication Media on Performance of Expertise of Members of the DPR RI Golkar Faction in 2019

Authors
Ricky Megantara Ibnu Sagi, Poppy Ruliana, Irwansyah
Corresponding Author
Ricky Megantara Ibnu Sagi
Available Online 31 March 2020.
DOI
10.2991/assehr.k.200325.027How to use a DOI?
Keywords
perception, communication media, WhatsApp, performance
Abstract

The purpose of this study is to determine and analyze the perception of Whatsapp communication media usage on the performance of the Experts. The theory used in this study is the Technology Acceptance Model theory from Davis and the performance of Mangkunegara. The research approach used is quantitative descriptive which describes, explains and translates data and results of research analyzes in written, systematic and structured. The research method used is correlation analysis and ordinal logistic regression to see the correlation between values and the effect of perception variables on the ease of use of communication media, perceived usefulness of communication media on the performance variables of experts from members of the Golkar Faction of the Republic of Indonesia. While the population in this study were all Golkar Faction Experts who were active in 2019 with a total of 455 TAA (91 DPR Members). The sampling technique used in this study is the probability of stratified random sampling. To determine the sample size using the Taro Yamane formula to obtain a sample of 213 people as respondents, data collection was done through questionnaires, interviews and documentation as well as internet studies. Data analysis uses ordinal logistic regression analysis techniques. to find out the correlative level of the dependent variable on the independent variable. The results showed that the effect of perception of usage and perceived ease of use of WhatsApp communication media was significant to the performance of Experts of the Members of the Republic of Indonesia DPR GOLKAR Faction in 2019

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Media Conference 2019 (IMC 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 March 2020
ISBN
978-94-6252-943-4
ISSN
2352-5398
DOI
10.2991/assehr.k.200325.027How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Ricky Megantara Ibnu Sagi
AU  - Poppy Ruliana
AU  - Irwansyah
PY  - 2020
DA  - 2020/03/31
TI  - Effect of Use Perception and Easy Perception of the Use of WhatsApp Communication Media on Performance of Expertise of Members of the DPR RI Golkar Faction in 2019
BT  - Proceedings of the 2nd International Media Conference 2019 (IMC 2019)
PB  - Atlantis Press
SP  - 344
EP  - 363
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200325.027
DO  - 10.2991/assehr.k.200325.027
ID  - Sagi2020
ER  -