Exploring the Indonesian Tourism Destination via Indonesia.Travel @indtravel

DOI

10.2991/ictgtd-18.2018.4How to use a DOI?

Keywords

Tourism; Exploratory; Twitter, Competitiveness, Cultural

Abstract

The tourism destination promotion is one of the component to develop the competitiveness index for travel and tourism. An exploratory @indtravel, indonesia tourism destination promotion twitter channel conducted to elaborate the promotion strategy. A content analysis conducted for 1196 tweet from @indtravel that promote Indonesian tourism. The findings show that most of the destination promoted by images compare with videos. Most of the scene are the sea, sand and sun. Further recomendation delivered to promote the Indonesian cultural resources @indtravel, therefore the potential tourist could explore Indonesia before finally decide to visit Indonesia.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Janfry Sihite
AU  - Arissetyanto Nugroho
PY  - 2018/03
DA  - 2018/03
TI  - Exploring the Indonesian Tourism Destination via Indonesia.Travel @indtravel
BT  - Proceedings of the 2nd International Conference on Tourism, Gastronomy, and Tourist Destination (ICTGTD 2018)
PB  - Atlantis Press
SP  - 29
EP  - 32
SN  - 2352-5428
UR  - https://doi.org/10.2991/ictgtd-18.2018.4
DO  - 10.2991/ictgtd-18.2018.4
ID  - Sihite2018/03
ER  -