Proceedings of the 7th International Conference on Social Science and Higher Education (ICSSHE 2021)

An Analysis of the Importance of National Image Building in the New Era on China’s Higher Education

Authors
Zhongyao Huang1, Caigang Liu2, *
1School of Marxism, Guangzhou City Institute of Technology, Guangzhou 510800, China
2South China University of Technology, Guangzhou 510641, China
*Corresponding author. Email: lcgang@scut.edu.cn
Corresponding Author
Caigang Liu
Available Online 23 November 2021.
DOI
10.2991/assehr.k.211122.078How to use a DOI?
Keywords
higher education; college students; national image; new era; shaping
Abstract

At present, China has built the world’s largest higher education system with a total student population of more than 40 million. Therefore, it is urgent to train socialist successors with lofty aspirations, international vision and global competitiveness, and to build a national image recognized by college students. National image, the key elements of which include history, reality, national characteristics and people’s character, etc., constantly develops with history development. It can be divided into physical image and cultural image. What the physical image represents are the hard power of a country such as politics, economy, military, diplomacy, science and technology and other material power, while the cultural image represents the soft power of a country such as civilization, system, diet and folklore and other spiritual forces. Only by successfully shaping the national image in the new era can we help guide college students to recognize, love, and have faith in the political system, thus promoting the stable development of politics and maintaining the country’s healthy development.

Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 7th International Conference on Social Science and Higher Education (ICSSHE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
23 November 2021
ISBN
978-94-6239-464-3
ISSN
2352-5398
DOI
10.2991/assehr.k.211122.078How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Zhongyao Huang
AU  - Caigang Liu
PY  - 2021
DA  - 2021/11/23
TI  - An Analysis of the Importance of National Image Building in the New Era on China’s Higher Education
BT  - Proceedings of the 7th International Conference on Social Science and Higher Education (ICSSHE 2021)
PB  - Atlantis Press
SP  - 166
EP  - 169
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211122.078
DO  - 10.2991/assehr.k.211122.078
ID  - Huang2021
ER  -