Weibo “Super Topic Community”: Virtual Community from the Perspective of Interactive Ceremony Chain

DOI

10.2991/assehr.k.211122.057How to use a DOI?

Keywords

virtual community; super chat on Weibo; interactive ceremony; interaction logic

Abstract

The purpose of the study is to substitute the theory of interactive ritual chain to analyze the interaction logic, characteristics, rules and motivations of the members of the microblog “Super Topic Community”, and discuss its possible construction results and practical problems.This electronic uses participatory observation and in-depth interviews as research methods, and takes the current popular “Langlang Ding” Super Topic Community as a research sample, ten samples were drawn from it as research objects. In the end, the study found that interest needs and emotional satisfaction are the starting point and motivation of member interaction rituals. The interpersonal relationship between members within the community is a “net-born” relationship construction process, forming a “circle-oriented” relationship structure and field pattern. Interactive features. And through the established rules to restrain members, gradually internalized into members’ self-restraint, weaken the subjectivity of individual individuals, strengthen group consciousness, and build group identity.

Copyright

© 2021 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Xiaozhen Ma
AU  - Xiaojie Gong
AU  - Xiaofeng Cong
AU  - Jia Cong
PY  - 2021
DA  - 2021/11/23
TI  - Weibo “Super Topic Community”: Virtual Community from the Perspective of Interactive Ceremony Chain
BT  - Proceedings of the 7th International Conference on Social Science and Higher Education (ICSSHE 2021)
PB  - Atlantis Press
SP  - 63
EP  - 67
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211122.057
DO  - 10.2991/assehr.k.211122.057
ID  - Ma2021
ER  -