Entrepreneurial Intention, Entrepreneurial Knowledge and Entrepreneurial Behavior of Female Students in Higher Vocational Colleges: An Interactive Perspective
- DOI
- 10.2991/icsshe-15.2015.92How to use a DOI?
- Keywords
- entrepreneurial Intention,entrepreneurial behavior, entrepreneurial knowledge, creativity
- Abstract
In recent years, colleges have paid more attention to entrepreneurship education. The government in china emphasizes much on the entrepreneurship issues, puts forward many programs and policies of supporting college students’ entrepreneurship, and encourages them to start their own business or entrepreneurial activities, but college students are faced with different challenges and risks in their real entrepreneurial activities all the time. At present, there are many researches on the entrepreneur intention of college students. In this research, based on the Theory of Planned Behavior (Ajzen, 1991),we discusses the entrepreneurial behavior of female students in higher vocational colleges, mediating role of creativity and moderating Effect of entrepreneurial knowledge, which are analyzed from the view of gender. The female students in higher vocational colleges are taken as the target of investigation to discuss the relation between entrepreneur intention and entrepreneurial behavior.
- Copyright
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Guanyitong Zhou AU - Muyan Ruan AU - Xiaoyang Yang PY - 2015/12 DA - 2015/12 TI - Entrepreneurial Intention, Entrepreneurial Knowledge and Entrepreneurial Behavior of Female Students in Higher Vocational Colleges: An Interactive Perspective BT - Proceedings of the 2015 International Conference on Social Science and Higher Education PB - Atlantis Press SP - 367 EP - 369 SN - 2352-5398 UR - https://doi.org/10.2991/icsshe-15.2015.92 DO - 10.2991/icsshe-15.2015.92 ID - Zhou2015/12 ER -