Indonesia and Malaysia Cooperation Model in the Tourism Sector Development in Madura

DOI

10.2991/assehr.k.211130.005How to use a DOI?

Keywords

Madura Tourism; Indonesian Workers; Indonesian Migrant Workers; Cooperation

Abstract

Madura as one of islands in Indonesia that has a lot of potential for environmental tourism is very beautiful and has island with the cleanest air in the world, but it is still not touched by the (central) government policy to propose Madura as tourist destination in cooperation with UNWTO or other tourism institutions. The main target of this research is cooperation with Malaysia and the creation of policy models that can be used as policy role models in 4 (four) regencies in Madura (Bangkalan, Sampang, Pamekasan and Sumenep) in the tourism sector, because data from the Labour Agency showed that every year thousands of Madurese workers leave to work in Malaysia. This study used qualitative methods with analytical techniques based on literature review through primary data about existing policies in the region and secondary data that has been available in various literatures, books, journals and website searches. This study also used humanist-pluralism perspective, international organization theory and collaboration theory to explain the cooperation between UNWTO and Indonesia and the bilateral cooperation that will be built between Indonesia and Malaysia. The study results are Indonesia-Malaysia cooperation model and Local policies that expected to empower the community and village government in Madura through policies on the developing migrant workers that will go to Malaysia by arranging the provision of short training for prospective workers and equipping them with various videos and short leaflets about Madura tourism promotion. In addition, partners in Malaysia can support this policy by providing a forum for Indonesian migrant workers to share videos and leaflets to participants in the forum as well as at other events. It is hoped that these migrant workers from Madura will not only work in Malaysia but can also act as Madura tourism ambassadors, so that they can raise Madura as potential tourist destination by exploring Indonesia-Malaysia cooperation as effort to increase tourist visits which in turn will improve the Madurese community economy.

Copyright

© 2021 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Nunuk Nuswardani
AU  - Wartiningsih
AU  - Suhal Kusairi
PY  - 2021
DA  - 2021/12/03
TI  - Indonesia and Malaysia Cooperation Model in the Tourism Sector Development in Madura
BT  - Proceedings of the International Joined Conference on Social Science (ICSS 2021)
PB  - Atlantis Press
SP  - 23
EP  - 27
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211130.005
DO  - 10.2991/assehr.k.211130.005
ID  - Nuswardani2021
ER  -