Proceedings of the 2024 4th International Conference on Public Relations and Social Sciences (ICPRSS 2024)

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The Construction of Uniqueness of Museum Cultural and Creative Products from a Multicultural Perspective

--Taking the British Museum and Zhoushan Museum as Examples

Authors
Feiyan Yang1, Chendian Tu1, Hang Sun1, *
1School of Foreign Languages, University of Zhejiang Ocean, Zhoushan, China
*Corresponding author. Email: 3562901408@qq.com
Corresponding Author
Hang Sun
Available Online 18 November 2024.
DOI
10.2991/978-2-38476-305-4_13How to use a DOI?
Keywords
multiculturalism; museums; cultural and creative products; intellectual property
Abstract

The British Museum leads various forms of development trends originating from literary creation by combining the cultural and commercial value of museum collections. The Zhoushan Museum opened in October 1986 and is a national first-class museum. The article explores the connotation of multiculturalism, compares and analyzes the cultural and creative products of the British Museum and the Zhoushan Museum, and explores the issue of how museum cultural and creative products should grasp the prominent characteristics of Chinese civilization and establish differences from competitors from a multicultural perspective. The aim is to provide practical reference for the construction of the uniqueness of museum cultural and creative products in China.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 4th International Conference on Public Relations and Social Sciences (ICPRSS 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
18 November 2024
ISBN
978-2-38476-305-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-305-4_13How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Feiyan Yang
AU  - Chendian Tu
AU  - Hang Sun
PY  - 2024
DA  - 2024/11/18
TI  - The Construction of Uniqueness of Museum Cultural and Creative Products from a Multicultural Perspective
BT  - Proceedings of the 2024 4th International Conference on Public Relations and Social Sciences (ICPRSS 2024)
PB  - Atlantis Press
SP  - 92
EP  - 99
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-305-4_13
DO  - 10.2991/978-2-38476-305-4_13
ID  - Yang2024
ER  -