A Systematic Analysis for the Business Model of Warner Brother

DOI

10.2991/assehr.k.211020.268How to use a DOI?

Keywords

entertainment, industry, diverse consumer

Abstract

The world of entertainment is an ever-changing minefield. With so many factors that influence the entertainment industry, it is always shifting and changing. What might be the current situation could be rendered obsolete only a few years down the line. To stay afloat in this fast-paced environment, companies must adapt and overcome changes as soon as they appear. As such, the industry is extremely competitive, with companies large and small all grappling for the attention and money of a diverse consumer base. Companies like Disney, Netflix, Hulu, and Tik Tok all thrive off of the interest of their users. In this paper, we will address Warner Brothers Inc. and evaluate its abilities to succeed in the entertainment industry and analyze Warner’s potential to survive in the future.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Catherine Chen
AU  - Randy Gan
AU  - Xinyan Wan
PY  - 2021
DA  - 2021/10/21
TI  - A Systematic Analysis for the Business Model of Warner Brother
BT  - Proceedings of the 2021 International Conference on Public Relations and Social Sciences (ICPRSS 2021)
PB  - Atlantis Press
SP  - 850
EP  - 856
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211020.268
DO  - 10.2991/assehr.k.211020.268
ID  - Chen2021
ER  -