Research on the Female Image-Building in Mass Media

DOI

10.2991/icpcs-19.2019.63How to use a DOI?

Keywords

media, gender awareness, female image, image-building

Abstract

Mass communication is an indispensable carrier of public opinion and has a profound influence on social cognition. Women are both communicators and audience. Mass communication plays an inestimable role to promote the progress of female ideology in the process of development but at the same time mass communication also makes the female image in the process of transmission distortion of misunderstanding because it is easily affected by many factors. Based on the cultural perspective of the construction of female figure, this paper analyzes the present situation and existing problems of female figures in mass media and puts forward some suggestions.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Muxi Chen
AU  - Quanhong Jiang
PY  - 2019/05
DA  - 2019/05
TI  - Research on the Female Image-Building in Mass Media
BT  - Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019)
PB  - Atlantis Press
SP  - 285
EP  - 288
SN  - 2352-5398
UR  - https://doi.org/10.2991/icpcs-19.2019.63
DO  - 10.2991/icpcs-19.2019.63
ID  - Chen2019/05
ER  -