The Research on the AI Potential Application in Exhibition and Conference Communication
- DOI
- 10.2991/icpcs-19.2019.59How to use a DOI?
- Keywords
- AI, exhibition and conference communication, potential application
- Abstract
This paper will predict the future of AI application in exhibition and conference communication and give advice on how practitioners in China can use AI to carry out their work. AI brings the industry of exhibition and conference both impact and change which includes supporting AI recommendations for clients to enhance precision marketing, simplifying user interface to enhance the experience, providing pre-calculating services for the organizers to improve on-site service quality and promoting the protection and utilization of data. These specific applications will help the continuous innovation of exhibition and conference companies and professionals. It will also effectively contribute to sustainable development for domestic industry.
- Copyright
- © 2019, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Lisha Xu PY - 2019/05 DA - 2019/05 TI - The Research on the AI Potential Application in Exhibition and Conference Communication BT - Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019) PB - Atlantis Press SP - 267 EP - 269 SN - 2352-5398 UR - https://doi.org/10.2991/icpcs-19.2019.59 DO - 10.2991/icpcs-19.2019.59 ID - Xu2019/05 ER -