Determining Factors in Producer and Consumer Decisions to Use Digital Transaction
- DOI
- 10.2991/978-94-6463-622-2_34How to use a DOI?
- Keywords
- Consumer; Decision; Digital Transaction Systems; Producer
- Abstract
Systems Technological developments have changed individual behavior in carrying out economic activities. This behavior change occurs in the use of technology in carrying out transactions. The use of digital transactions is very popular among economic actors. This research aims to determine the determining factors for producers’ and consumers’ decisions in using digital payment systems. The data collection method uses a questionnaire. The research sample was 100 respondents from business actors and the public who use digital transactions. The research analysis technique uses MICMACTOR analysis. The research results show that the determining factors in choosing to use a digital transaction system include ease and status of transactions, fast display of transaction proof, smooth transactions, network connections, and transaction balances are known quickly. Furthermore, the intensity of digital transactions is mostly used, starting from SMS banking, internet banking, mobile banking, and e-wallet. It is hoped that the recommendations from this research will require a digital transaction risk study carried out by all economic actors as an important contribution to improving the national economy.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Ni Nyoman Aryaningsih AU - I Made Bagiada AU - Jeni Susanti AU - Ni Nengah Lasmini PY - 2024 DA - 2024/12/31 TI - Determining Factors in Producer and Consumer Decisions to Use Digital Transaction BT - Proceedings of the International Conference on Sustainable Green Tourism Applied Science - Social Applied Science 2024 (ICoSTAS-SAS 2024) PB - Atlantis Press SP - 305 EP - 315 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-622-2_34 DO - 10.2991/978-94-6463-622-2_34 ID - Aryaningsih2024 ER -