Engaging Millennials on Using Chatbot Messenger for Eco-Tourism

DOI

10.2991/icosihess-19.2019.84How to use a DOI?

Keywords

Tourism Promotion, Eco-Tourism Information, Messenger, Chatbot, Yogyakarta

Abstract

Special Region of Yogyakarta is known as one of the tourism icons with eco-tourism potential for natural tourism. Most visitors during the previous year visited coastal tourism area such as the South East Coast cluster. This tourism phenomenon is benefitted from word-of-mouth information dissemination turning into peer-reference which motivates individuals to visit the related tourism destination. Millennials as the most internet users, according to Indonesian Internet Service Provider Association, become the largest contributor for spreading tourism information through frequently accessed digital platforms specifically messenger and social media. This study describes chatbot feature on messenger platforms used by millennials to provide information in an interactive manner and defines chatbot’s potential as auto-responder which can accommodate requirements of tourism information in the Special Region of Yogyakarta

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ayu Amalia
AU  - Mohammad Suprayogi
PY  - 2019/10
DA  - 2019/10
TI  - Engaging Millennials on Using Chatbot Messenger for Eco-Tourism
BT  - Proceedings of the Third International Conference on Sustainable Innovation 2019 – Humanity, Education and Social Sciences (IcoSIHESS 2019)
PB  - Atlantis Press
SP  - 484
EP  - 487
SN  - 2352-5398
UR  - https://doi.org/10.2991/icosihess-19.2019.84
DO  - 10.2991/icosihess-19.2019.84
ID  - Amalia2019/10
ER  -