Identifying Business Ethics Manifestation in Ecopreneurship Implementation: Study from Fish 'n Blues Enterprise in Indonesian Fishery Industry
- DOI
- 10.2991/iconeg-16.2017.3How to use a DOI?
- Keywords
- Business ethics; ecopreneurship; fishery industry; Fish 'n Blues
- Abstract
Fish 'n Blues is an enterprise in Jakarta headquarter that concerns the role as supplier and retailer of environmental seafood products. This enterprise adopts Ecopreneurship principles in business activities in front of parties such customer, fisherman, government, and third party called expert environment observer, World Wide Fund for Nature (WWF). The purpose of this paper is to identifies the business ethics manifestations which gained from Fish 'n Blues enterprise in implementing Ecopreneurship since these business insights is uncommon define in Indonesia. This research uses descriptive methodology and presents comprehensive contribution in understanding environmental fishery industry. This research finding is government has manifestation in the rule maker. Fishermen have manifestation in the ecological sustainability through the proper fishing way. WWF and Archipelago Network have business ethics in the form of empowerment as the fundamental aspects and responsibility. Customer also manifests the business ethics by purchasing the eco-friendly products of seafood.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Cut Irna Setiawati AU - Zidnie Ilma PY - 2016/12 DA - 2016/12 TI - Identifying Business Ethics Manifestation in Ecopreneurship Implementation: Study from Fish 'n Blues Enterprise in Indonesian Fishery Industry BT - Proceedings of the International Conference on Ethics in Governance (ICONEG 2016) PB - Atlantis Press SP - 10 EP - 14 SN - 2352-5398 UR - https://doi.org/10.2991/iconeg-16.2017.3 DO - 10.2991/iconeg-16.2017.3 ID - IrnaSetiawati2016/12 ER -