TQM Implementation in an Indonesian Remanufacturing Company with a Long-Term Relationship with Customer Satisfaction and Business Performance
- DOI
- 10.2991/aebmr.k.211226.017How to use a DOI?
- Keywords
- Total Quality Management; Quality Function Deployment; Customer Satisfaction; Business Performance
- Abstract
Total Quality Management (TQM) implementation highlights two critical components of daily management and policy management that must be guaranteed to assure customer satisfaction and corporate performance. The researchers concentrated on the success of TQM adoption through internal management diagnostic and customer satisfaction surveys to address this issue. The primary goal of this study is to examine the relationship between TQM implementation effectiveness and its effects on customer satisfaction and business performance utilizing the Quality Function Deployment (QFD) approach. TQM implementation was found to have a beneficial influence on customer satisfaction and business performance, with a correlation seen in daily management and policy management effectiveness utilizing the QFD technique. TQM implementation focuses on parts of day-to-day management and policy deployment. An internal diagnosis is required by management as a feedback loop for evaluating to create a sustainable TQM implementation. The QFD method can ensure the linkage between day-to-day management and policy management, which is carried out according to the results of the customer satisfaction survey and business performance to ensure the effectiveness of the necessary improvements.
- Copyright
- © 2021 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Bayu Cahyono AU - Sumarsono AU - Dena Hendriana AU - Gembong Baskoro AU - Henry Nasution PY - 2021 DA - 2021/12/31 TI - TQM Implementation in an Indonesian Remanufacturing Company with a Long-Term Relationship with Customer Satisfaction and Business Performance BT - Proceedings of the 3rd International Conference on Business and Management of Technology (ICONBMT 2021) PB - Atlantis Press SP - 124 EP - 131 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.211226.017 DO - 10.2991/aebmr.k.211226.017 ID - Cahyono2021 ER -