Proceedings of the Fifth International Conference on Language, Literature, Culture, and Education (ICOLLITE 2021)

The Meaning of Covid-19 Memes on Instagram Account @poliklitik

Authors
Riri Apriliani*, Aceng Ruhendi Saifullah, Dadang Sudana
Universitas Pendidikan Indonesia, Bandung, Indonesia
*Corresponding author. Email: riri77apriliani@upi.edu
Corresponding Author
Riri Apriliani
Available Online 21 November 2021.
DOI
10.2991/assehr.k.211119.091How to use a DOI?
Keywords
Meme; covid-19; semiotics-pragmatics
Abstract

Since March 2021, Indonesia has become one of the countries affected by the pandemic covid-19. The number of infected with the Covid-19 virus is increasing day by day. The information that is continuously received by the public regarding the Covid-19 case makes people restless and stressed. Meme is a tool to express a person’s emotions in written forms equipped with pictures that are considered to represent certain feelings and intentions wrapped in humour, but there is a message behind memes. This study aims to investigate the meaning of what is contained in memes as well as the response of what is shown in the column comments, using the Pierce’s semiotics-pragmatics approach (Hoed, 2014). The data were memes with the theme of covid-19 in the @poliklitik Instagram account. The results of this study indicate that the meaning of memes on the @poliklitik Instagram account relates to criticism, especially to criticize government policies in dealing with covid-19 in Indonesia. The audience’s responses included rejecting, supporting, and neutralizing.

Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the Fifth International Conference on Language, Literature, Culture, and Education (ICOLLITE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
21 November 2021
ISBN
978-94-6239-459-9
ISSN
2352-5398
DOI
10.2991/assehr.k.211119.091How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Riri Apriliani
AU  - Aceng Ruhendi Saifullah
AU  - Dadang Sudana
PY  - 2021
DA  - 2021/11/21
TI  - The Meaning of Covid-19 Memes on Instagram Account @poliklitik
BT  - Proceedings of the Fifth International Conference on Language, Literature, Culture, and Education (ICOLLITE 2021)
PB  - Atlantis Press
SP  - 584
EP  - 589
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211119.091
DO  - 10.2991/assehr.k.211119.091
ID  - Apriliani2021
ER  -