Political Framing and Woman’s Image in Media Coverage During The 2024 General Election

DOI

10.2991/978-2-38476-313-9_12How to use a DOI?

Keywords

image; media online; women politics; Sara Mills

Abstract

The role of women is often placed in the domestic sphere so that this affects the formation of women's image when participating in the public sector. Women's representation in political contestation in the 2024 elections is a discourse that cannot be missed because this is an important indicator in the political system. Magdalene.co and Konde.co as alternative mass media that raise women's issues have a crucial role in shaping public opinion and influencing people's views, especially in political circles. This research aims to analyze the representation of women's image in the 2024 elections in the online news of Magdalene.co and Konde.co. The data sources used in this study are 21 news articles about women's politics in the 2024 elections produced by the online media Magdalene.co and Konde.co. The data acquisition of this study uses documentation, referring, and note-taking techniques. The data is presented using a qualitative descriptive method focused on Sara Mills’ Feminist Stylistics critical discourse analysis theory. The results of the analysis in this study are categorized into three levels of analysis, namely the level of words/phrases. This research provides an overview of the image or position of women in the 2024 election vortex and also recognizes the gender bias experienced by female politicians. The existence of a patriarchal system then creates narratives that refer to discrimination against women. The image of women in the media is often portrayed as visual objects seen from physical appearance alone rather than competent agents of change.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Riris Tiani
AU  - Izza Nadiya Hikma
PY  - 2024
DA  - 2024/12/07
TI  - Political Framing and Woman’s Image in Media Coverage During The 2024 General Election
BT  - Proceedings of the 2nd International Conference on Culture and Sustainable Development (ICOCAS 2024)
PB  - Atlantis Press
SP  - 75
EP  - 81
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-313-9_12
DO  - 10.2991/978-2-38476-313-9_12
ID  - Tiani2024
ER  -