Based on the New Media Background of Logistics Management Innovation Research

DOI

10.2991/978-94-6463-570-6_114How to use a DOI?

Keywords

new media; logistics management; innovation research

Abstract

Due to the popularization of new media, the logistics industry has been developed rapidly, resulting in increasingly sound logistics management system. Only by fully utilizing the new media technology and innovating the logistics management mode can we effectively improve the logistics management level. In the paper, firstly, the SWOT analysis of logistics management in the context of new media is carried out, secondly, the innovative development of SF Express driven by new media applications is analyzed, and the new applications of new media in the logistics management of Jingdong are analyzed; finally, the innovative countermeasures and suggestions of logistics management in the context of new media are put forward, aiming at promoting the sustainable and healthy development of the logistics industry to provide some references.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Rui Liu
AU  - Jinhong Wang
PY  - 2024
DA  - 2024/11/22
TI  - Based on the New Media Background of Logistics Management Innovation Research
BT  - Proceedings of the 2024 5th International Conference on Management Science and Engineering Management (ICMSEM 2024)
PB  - Atlantis Press
SP  - 1137
EP  - 1144
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-570-6_114
DO  - 10.2991/978-94-6463-570-6_114
ID  - Liu2024
ER  -