Talking about the Responsibility of Media in Guiding Public Opinion under the Network Environment

DOI

10.2991/icmsa-15.2015.160How to use a DOI?

Keywords

Internet environment, Public opinion, Media.

Abstract

The development of Internet technology promotes the growing popularity of Internet applications. The relatively free and open network environment makes mass communication pattern changed. Wide sources of information, fast speed of transmission and the boost of the public free speech cause the public “to jump” from the traditional dissemination environment, and at an all-time high participation, giving rise to "viral" spread and "Communicator and audience in one" mode of transmission. In this case, how to guide the network public opinion, make the network media in the new environment bare right responsibility of public opinion direction, has become a current hot topic.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ting-Ting Xu
AU  - Han Liu
AU  - Jing Hu
PY  - 2014/06
DA  - 2014/06
TI  - Talking about the Responsibility of Media in Guiding Public Opinion under the Network Environment
BT  - Proceedings of the 2015 International Conference on Material Science and Applications
PB  - Atlantis Press
SP  - 865
EP  - 868
SN  - 2352-541X
UR  - https://doi.org/10.2991/icmsa-15.2015.160
DO  - 10.2991/icmsa-15.2015.160
ID  - Xu2014/06
ER  -