The Meaning Making Mechanism of Global News Live Broadcasts from the Multimodal Perspective
- DOI
- 10.2991/icmess-18.2018.374How to use a DOI?
- Keywords
- Multimodality; Multimodal social-semiotic theory of communication; Television communication; Global news
- Abstract
This paper introduces Kress’s and Van Leeuwen’s (2001) multimodal social-semiotic theory of communication to the field of television communication and applies this theory to examination of multimodal data generated from authentic television events. Using live broadcasts of MH370 press conferences as the example, this paper adopts the analytical framework of stratal configuration, which looks at meaning making in any communicative practice from discourse, design, production and distribution domains, and also takes into account the embedded structure of television communication featuring the data. Detailed discourse analysis is carried out to illustrate how meaning is made multimodally in the interpreter-mediated live broadcasts of global news.
- Copyright
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Yuhong Yang PY - 2018/06 DA - 2018/06 TI - The Meaning Making Mechanism of Global News Live Broadcasts from the Multimodal Perspective BT - Proceedings of the 2018 2nd International Conference on Management, Education and Social Science (ICMESS 2018) PB - Atlantis Press SP - 1689 EP - 1692 SN - 2352-5398 UR - https://doi.org/10.2991/icmess-18.2018.374 DO - 10.2991/icmess-18.2018.374 ID - Yang2018/06 ER -