Proceedings of the 2018 2nd International Conference on Management, Education and Social Science (ICMESS 2018)

The Meaning Making Mechanism of Global News Live Broadcasts from the Multimodal Perspective

Authors
Yuhong Yang
Corresponding Author
Yuhong Yang
Available Online June 2018.
DOI
10.2991/icmess-18.2018.374How to use a DOI?
Keywords
Multimodality; Multimodal social-semiotic theory of communication; Television communication; Global news
Abstract

This paper introduces Kress’s and Van Leeuwen’s (2001) multimodal social-semiotic theory of communication to the field of television communication and applies this theory to examination of multimodal data generated from authentic television events. Using live broadcasts of MH370 press conferences as the example, this paper adopts the analytical framework of stratal configuration, which looks at meaning making in any communicative practice from discourse, design, production and distribution domains, and also takes into account the embedded structure of television communication featuring the data. Detailed discourse analysis is carried out to illustrate how meaning is made multimodally in the interpreter-mediated live broadcasts of global news.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2018 2nd International Conference on Management, Education and Social Science (ICMESS 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
June 2018
ISBN
978-94-6252-520-7
ISSN
2352-5398
DOI
10.2991/icmess-18.2018.374How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yuhong Yang
PY  - 2018/06
DA  - 2018/06
TI  - The Meaning Making Mechanism of Global News Live Broadcasts from the Multimodal Perspective
BT  - Proceedings of the 2018 2nd International Conference on Management, Education and Social Science (ICMESS 2018)
PB  - Atlantis Press
SP  - 1689
EP  - 1692
SN  - 2352-5398
UR  - https://doi.org/10.2991/icmess-18.2018.374
DO  - 10.2991/icmess-18.2018.374
ID  - Yang2018/06
ER  -