Optimization of Human Sigma Event Management in Service Industry
- DOI
- 10.2991/aebmr.k.200205.014How to use a DOI?
- Keywords
- human sigma, event organizer, quality of service
- Abstract
Various types of organizations have implemented different quality management concepts, including Six Sigma. Although many important works related to Six Sigma have been documented, there are still some questions about the application of these concept in various organizations. At present, limited research has been carried out on the Human Sigma approach. Human Sigma was developed as a new management approach for measuring and managing human systems in companies. Human sigma is a contemporary management approach to measuring and managing human systems in business. This study aims to determine the level of employee and customer involvement in organizations related to service quality for business efficiency at the event organizer. The research design used is quantitative with an exploratory study approach and Human Sigma analysis. The results of this study indicate the importance of increasing business performance through increasing the value of customer and employee involvement in order to build loyalty to the organization and customer satisfaction. Based on the research results obtained by the design of strategies using IFE, EFE and SWOT to improve organizational performance.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Lenny Christina Nawangsari AU - Ahmad H. Sutawijaya PY - 2020 DA - 2020/02/12 TI - Optimization of Human Sigma Event Management in Service Industry BT - Proceedings of the 4th International Conference on Management, Economics and Business (ICMEB 2019) PB - Atlantis Press SP - 67 EP - 71 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.200205.014 DO - 10.2991/aebmr.k.200205.014 ID - Nawangsari2020 ER -