Unique Capability for Poultry Distributor Companies

DOI

10.2991/aebmr.k.200915.014How to use a DOI?

Keywords

competitive strategy, unique capability, management innovation, poultry distribution company

Abstract

The competitive strategy in the poultry distribution corporation in Jakarta indicates low company of innovation management and unique capability. The objective of this investigation is to decide the impact of low company innovation management and unique capability to competitive strategy. Quantitative methods are used in this investigation. Population is the workers of the poultry distribution corporation in Jakarta with more than 2.000 people. Sampling technique used is purposive sampling with the quantity of samples of 104 people. Data collection technique uses questionnaires and regression analysis. Finding on the research results shows that there are positive and significant influence of innovation management on unique capability and positive and significant influence of innovation management on competitive strategy, and also the influence of innovation management on unique capability to competitive strategy.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Siti Mariam
AU  - Erie Febrian
AU  - Mokhamad Anwar
AU  - Sutisna
AU  - Budiman Imran
AU  - Abdul Haeba Ramli
PY  - 2020
DA  - 2020/09/15
TI  - Unique Capability for Poultry Distributor Companies
BT  - Proceedings of the International Conference on Management, Accounting, and Economy (ICMAE 2020)
PB  - Atlantis Press
SP  - 54
EP  - 58
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200915.014
DO  - 10.2991/aebmr.k.200915.014
ID  - Mariam2020
ER  -