Legal Protection for Consumers Related to Property Product Advertisements Before Construction Based on the Consumer Protection Act

DOI

10.2991/978-2-38476-024-4_73How to use a DOI?

Keywords

Development; Consumer Protection; Business Actors

Abstract

Indonesia currently does not have a special law regarding advertising, so Law Number 8 of 1999 concerning Consumer Protection or what is currently called UUPK is a regulation that contains many articles that regulate advertising. The problems studied are What are the Forms of Legal Protection for Consumers Related to Property Product Advertisements Before Construction Based on the Consumer Protection Law and the Responsibilities of Business Actors Regarding Property Product Advertisements Before Construction. If something unexpected happens or the consumer is deceived by the advertisement for the property that has not been built, the consumer is entitled to legal protection as regulated under Law Number 8 of 1999 concerning Consumer Protection. Consumers need legal protection because in the process of making these advertisements, consumers do not intervene so that consumers do not know what harmful things are done by business actors to attract consumers’ interest. The main obligation of business actors as sellers is to deliver and bear the goods and services they sell. What is meant by bear here is that business actors are obliged to guarantee a sense of security, comfort, and peace of mind from consumers. According to R. Subekti, the obligation to bear peace means that business actors are obliged to ensure that consumers will not be disturbed or harmed by other people in terms of wearing or using the goods they buy.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Kuswarini Kuswarini
AU  - Rubiyanto Rubiyanto
PY  - 2023
DA  - 2023/04/19
TI  - Legal Protection for Consumers Related to Property Product Advertisements Before Construction Based on the Consumer Protection Act
BT  - Proceedings of the International Conference On Law, Economics, and Health (ICLEH 2022)
PB  - Atlantis Press
SP  - 727
EP  - 732
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-024-4_73
DO  - 10.2991/978-2-38476-024-4_73
ID  - Kuswarini2023
ER  -