Representation of the Gender Role Differentiation on We-media in China
- DOI
- 10.2991/978-2-38476-094-7_56How to use a DOI?
- Keywords
- We-media; gender role differentiation; China; discourse analysis
- Abstract
With the increasing of online users, the numerous questions about discourse gender differences have raised significantly. The intended gender-free equality of Internet has been challenged by numerous studies, and far-reaching differences have been found in online communications. Corpus of previous studies focused mostly on the macro level, such as: books, newspaper editorials and other articles. And perspectives of most previous studies mainly focused on the external, obvious characteristics of each gender, such as using different vocabulary, syntax, tone and so on. This study aims to analyze the reinforcement of gender differentiation and gender non-conforming expressions on We-media in China. The methodological approach includes gathering online data, online review, preprocessing collected reviews and a discourse analysis of documents features to extract the differences between male and female articles posted by official account on We-media. Findings reveal men are objective, independent, creative and initiative and authoritative, which sees men as order-givers and decision-makers. While in women’s shows that they are sensitive, passive, focusing on inner feelings change.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Na Liu AU - Yuanyuan Chai PY - 2023 DA - 2023/08/29 TI - Representation of the Gender Role Differentiation on We-media in China BT - Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023) PB - Atlantis Press SP - 442 EP - 450 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-094-7_56 DO - 10.2991/978-2-38476-094-7_56 ID - Liu2023 ER -