Proceedings of the 2022 3rd International Conference on Language, Art and Cultural Exchange（ICLACE 2022)

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Audiobooks in the Post-pandemic Era

How Can Audiobooks Boost the Silver Economy as a Hot Medium

Authors
Tingwen Deng1, *, †, Jiaxing Wu2, †, Wenjun Zhang3, †
1Tongji University, Shanghai, China
2Shanghai Experimental Foreign language School, Shanghai, China
3Shanghai University, Shanghai, China
†

These authors contributed equally.

*Corresponding author. Email: dao.sprefe@natains.org
Corresponding Author
Tingwen Deng
Available Online 14 July 2022.
DOI
10.2991/assehr.k.220706.146How to use a DOI?
Keywords
Audio Book; Silver Economy; Internet Media; Hot Medium
Abstract

As a hot medium, the audiobook is easily accepted by the elderly among new Internet media. The elderly groups marginalized by the network society in the past are gradually stripping off the vested title of “digital refugee”. This study aims to expound on how audiobooks can grasp the large emerging user group of the senior and vigorously tap the potential value of the silver economy. Through questionnaire investigation and in-depth interviews of ten audiobook senior users, the connection between an audiobook and the sliver economy has been summarized, indicating that audiobook is boosting the silver economy in many ways. This result suggests that audiobook needs to introduce more personalized content to keep their good content samples evolving to achieve a win-win situation of economic and social benefits.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 3rd International Conference on Language, Art and Cultural Exchange（ICLACE 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
14 July 2022
ISBN
978-94-6239-592-3
ISSN
2352-5398
DOI
10.2991/assehr.k.220706.146How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

risenwbib
TY  - CONF
AU  - Tingwen Deng
AU  - Jiaxing Wu
AU  - Wenjun Zhang
PY  - 2022
DA  - 2022/07/14
TI  - Audiobooks in the Post-pandemic Era
BT  - Proceedings of the 2022 3rd International Conference on Language, Art and Cultural Exchange（ICLACE 2022)
PB  - Atlantis Press
SP  - 768
EP  - 772
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220706.146
DO  - 10.2991/assehr.k.220706.146
ID  - Deng2022
ER  -