Poverty Commodification On The Mikrofon Pelunas Utang Indosiar Chanel

Keywords

Poverty, Commodification, Reality Show

Abstract

Indonesian people 96% have the habit of watching television in their daily lives (Nilsen, July 27 2018). Indosiar is a private television in Indonesia which has a reality show program "Mikrofon Pelunas Utang", a program that provides an opportunity for auditioners who pass the selection to be repaid. This study discusses the commodification of culture in the media, commodification is considered to be a part that is harmed even without realizing it. This study uses a qualitative approach with Critical Discourse Analysis. The main data source of this study is a video recording of the Mikrofon Pelunas Utang program, including writing, pictures, interviews from reality shows which became supporting data in this study. The results of this study indicate that there is a practice of commodification in MPU reality shows where poverty and social status are then commercialized, the content of the audience and also the existing audience meeting for the performance of the process called by the media.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Sri Rahayu
PY  - 2019/11
DA  - 2019/11
TI  - Poverty Commodification On The Mikrofon Pelunas Utang Indosiar Chanel
BT  - Proceedings of the 3rd International Conference on Indonesian Social & Political Enquiries (ICISPE 2018)
PB  - Atlantis Press
SP  - 5
EP  - 9
SN  - 2352-5398
UR  - https://www.atlantis-press.com/article/125922557
ID  - Rahayu2019/11
ER  -