The Changes of Chinese Figures in Hollywood Movies

DOI

10.2991/assehr.k.220504.152How to use a DOI?

Keywords

Hollywood; Chinese; images; cultural hegemony

Abstract

In the era of globalization and digitalization, “national image”, as an important cultural soft power, plays an important role in a country’s voice and influence in the international community. A good national image not only requires a country to have strong hard and soft power but also requires a country to be able to show this power. The communication of film works has the characteristics of non-direct and subtle, which makes it easier to form a deep and unforgettable impression, and it is easy to let the other side feel the image of a country in all aspects in cross-cultural communication. With its powerful influence on images and stories, Hollywood has become one of the most influential media in conveying national values around the world. Since Hollywood began in the 19th century, it can be said that the history of the image of China in Hollywood films is a history of being othered. By telling and representing China, Hollywood films are telling and representing America, thus realizing America’s own cultural identity and identity, which is determined by the dichotomous way of thinking in Western culture. The image of Chinese characters has evolved and changed with time and historical events, and can generally be divided into four periods. Over time, this paper will summarize the complete stigmatization, the beginning of re-examination and change, the fantastic turn of events, and the opening up to richness and diversity to analyze and reflect the important stages that the image of Chinese in Hollywood has gone through. In addition, it will discuss and analyze the contexts of then and now, and the impact of these contexts on later developments. Until now, more and more Chinese characters can be seen in Hollywood, which is great progress compared to the past, however, there are still prejudices in the industry. This paper attempts to illustrate the transformation of Chinese characters in Hollywood films through context and values, aiming to reveal the cultural hegemony of the United States at different times and, from there, to go deeper, explore the reasons behind it, find its connection with culture, politics, and economy, and, based on that, try to explore the solutions.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Yiran Chen
PY  - 2022
DA  - 2022/06/01
TI  - The Changes of Chinese Figures in Hollywood Movies
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 828
EP  - 833
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.152
DO  - 10.2991/assehr.k.220504.152
ID  - Chen2022
ER  -