Xiami’s Death: How Streaming Platforms’ Survival is Closely Linked to Music Industry

DOI

10.2991/assehr.k.220504.436How to use a DOI?

Keywords

music industry; streaming platforms; copyright; legal distribution

Abstract

Looking back at the time where piracy and illegal downloads were rampant, the music industry were suing anonymous users who download and distribute their work for payment and received little from these efforts because Internet protects their unaccountability and anonymity. To study audio streaming industry, a business that has generated US$13.4 billion in revenue in 2020, this research will look at ways that audio streaming platforms help with the legal distribution of music and benefit artists. Though accused of violating the regulations about copyright use and stuck in a paradox where content producing side demands higher pay that reduced the profit margin of companies in streaming industry, the platforms actually help artists receive fair pay and change their fate from someone who are unable to profit to someone who can generate income through means of collaborating with businesses and creating content and selling their work to platforms such as Spotify and Apple Music. With laws and regulations, the audio streaming industry is beneficial to the development of music industry which involves record companies, content producers, and other copyright holding companies. This research also focuses on famous examples of audio streaming platforms in China, specifically Xiami, which is not a giant in the industry like Tencent Entertainment Company. Through analyzing Xiami’s case, several recommendations, including diversifying content and changing marketing strategies, are made to ensure other platforms that are comparable to Xiami can better survive in the industry.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Qianer Zhang
PY  - 2022
DA  - 2022/06/01
TI  - Xiami’s Death: How Streaming Platforms’ Survival is Closely Linked to Music Industry
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 2405
EP  - 2418
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.436
DO  - 10.2991/assehr.k.220504.436
ID  - Zhang2022
ER  -