Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)

Reconsidering Neoliberal Solutions to Poverty from an Anthropological Perspective

Using the Bottom-of-Pyramid (BOP) Approach and Micro-Credit as Examples

Authors
Yukun Sun1, *
1Department of Anthropology, London School of Economics and Political Science, Houghton St, London WC2A 2AE, UK
*Corresponding author. Email: Y.Sun73@lse.ac.uk
Corresponding Author
Yukun Sun
Available Online 1 June 2022.
DOI
10.2991/assehr.k.220504.429How to use a DOI?
Keywords
Neoliberalism; Anti-poverty; Development practices; Anthropological perspective
Abstract

With the emergence and spread of precarity not only of the working class, the instability, and unsustainability of the existing structures underpinned by neoliberalism in most regions of the world have been critiqued a lot. However, in addition to labor practices, the impact of other forms of development supported by neoliberalism (such as neoliberal anti-poverty initiatives) has received scant attention. Through literature review, this paper will take the microcredit programs of Grameen Bank in Bangladesh and the bottom-of-pyramid (BOP) approach launched by Avon Cosmetics in South Africa as concrete examples to illustrate that although neoliberal development projects at the micro-level provide alternative possibilities for poverty reduction, the emergence of these projects has left real profound problems and virtually controlled the marginalized people, and it even helps to maintain the current systems full of inequality.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
1 June 2022
ISBN
978-94-6239-580-0
ISSN
2352-5398
DOI
10.2991/assehr.k.220504.429How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Yukun Sun
PY  - 2022
DA  - 2022/06/01
TI  - Reconsidering Neoliberal Solutions to Poverty from an Anthropological Perspective
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 2367
EP  - 2371
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.429
DO  - 10.2991/assehr.k.220504.429
ID  - Sun2022
ER  -