Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)

Research on the English Translation Strategy of Internet Buzzwords from the Perspective of Functional Equivalence Theory

Authors
Weihe Sun1, *
1School of Foreign Languages, Shandong Jianzhu University, Ji’nan, China
*Corresponding author. Email: 2232829594@qq.com
Corresponding Author
Weihe Sun
Available Online 1 June 2022.
DOI
10.2991/assehr.k.220504.269How to use a DOI?
Keywords
Buzzword; English translation; Functional Equivalence Theory
Abstract

Buzzwords on the Internet refer to words that are mainly used on the Internet and are given meanings in a specific era and language environment. This language of the internet, a language system that concentrates on the content of events and public emotions, has emerged and received wide currency [1]. Buzzwords symbolizes and reflects the characteristics of the Internet at different stages of development, and is also a banner for the advancement and development of human society. However, in the process of translating Internet buzzwords, due to the richness and high degree of refinement of their connotations, various translation methods are often used in different media. In this article, from the perspective of functional equivalence theory, the author takes some buzzwords from 2020 to 2022 as examples to analyze their translation strategies in different contexts. By collecting and analyzing the official translation results including Google Translate and Baidu Translate, and combining with the translation in major media and news reports, this paper concludes the application of functional equivalence theory in three different situations.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
1 June 2022
ISBN
978-94-6239-580-0
ISSN
2352-5398
DOI
10.2991/assehr.k.220504.269How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Weihe Sun
PY  - 2022
DA  - 2022/06/01
TI  - Research on the English Translation Strategy of Internet Buzzwords from the Perspective of Functional Equivalence Theory
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 1486
EP  - 1489
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.269
DO  - 10.2991/assehr.k.220504.269
ID  - Sun2022
ER  -