The Development Trend of Media Industry: A Case Study of Galaxy Media

DOI

10.2991/assehr.k.220504.488How to use a DOI?

Keywords

Media industry; Monopoly and competition; present situation; expectation

Abstract

The media industry refers to a huge industrial system composed of several subsystems, including media information services, media manufacturing, related information resource services, and diversified operations. Each system is mutually conditional, complementary and supportive. Information services dominate the media industry. Since China’s reform and opening up, with the rapid economic and social development, the media industry has achieved rapid development through continuous innovation and improvement, especially in the application of new media, the operation of new capital, new technologies and advanced concepts, which have brought a new look to the media industry. Currently, the media industry is also a cultural industry. Modern media is at the core of national security, and media power has become an important part of national comprehensive strength and strategic deterrence. A strong media system plays an important role in maintaining national unity, disseminating national culture and spirit, especially in conveying national will, reflecting national public opinion, and influencing international public opinion. In the modern economic system, the media not only has the particularity of social value, but also has the commonality of the general industry, that is, the economic attribute. Excellent media products can realize the organic unity of social value and economic value. The development of the media industry not only promotes the development of the cultural industry, but also exposes many problems and difficulties in the process. This paper introduces the basic situation and related concepts of the traditional media industry, takes Galaxy Media as an example, and analyzes the characteristics of the media industry and relevant national policies, and discusses the new challenges and future development trends of the media industry with specific cases.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Haoxu Wang
PY  - 2022
DA  - 2022/06/01
TI  - The Development Trend of Media Industry: A Case Study of Galaxy Media
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 2693
EP  - 2697
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.488
DO  - 10.2991/assehr.k.220504.488
ID  - Wang2022
ER  -