Capital Conversion in the Live Broadcast Field of Excessive Entertainment from the Perspective of Bourdieu’s Capital Theory

DOI

10.2991/assehr.k.201214.512How to use a DOI?

Keywords

webcast, capital, field, identity

Abstract

As one of the most interactive, participatory and consumptive modes among many webcast modes in the Web2.0 era, the online video live broadcast of Excessive Entertainment embodies the commercialization and fetishization characteristics of the communication mode from the perspective of cultural industry. As the dominant commodity of consumer society, the capital and culture of webcast platform are endowed with certain value. Therefore, the exchange rules followed by the market can also be applied to the live network field. In addition, there are unique capital conversion and cultural production mode in the live broadcast field. Based on Bourdieu’s capital theory, the network broadcast mode of Excessive Entertainment from the perspective of consumption is practicing the logic of capital conversion. The participants of the live broadcast all default to the rules of the live broadcast field, which also enables the participants in the process of live broadcast to complete the capital conversion and identity identification in the process of capital conversion.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Duan Yizhen
PY  - 2020
DA  - 2020/12/16
TI  - Capital Conversion in the Live Broadcast Field of Excessive Entertainment from the Perspective of Bourdieu’s Capital Theory
BT  - Proceedings of the 2020 3rd International Conference on Humanities Education and Social Sciences (ICHESS 2020)
PB  - Atlantis Press
SP  - 301
EP  - 306
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.201214.512
DO  - 10.2991/assehr.k.201214.512
ID  - Yizhen2020
ER  -