Research on the Development Strategy of Heyuan City’s Homestay Industry under the Background of Rural Revitalization

DOI

10.2991/aebmr.k.220307.515How to use a DOI?

Keywords

B&B; development model; countermeasures; rural revitalization; Heyuan

Abstract

This article is based on the development status of Heyuan B&Bs. It discusses the development of Heyuan B&Bs and tourists’ demand in all aspects, and deeply analyzes the problems existing in the B&B industry.Although the homestay industry is developing rapidly under the current economic model in Heyuan, there are still a series of problems, such as the scattered distribution of homestays, imperfect product support, serious homogeneity of homestay products, uneven service quality, and insufficient interaction between guest-host and tourists, etc. Through in-depth analysis,this research summarized the problems in the development path and development model of Heyuan B&B, and put forward countermeasures and suggestions that are beneficial to the development of Heyuan B&B industry, with a view to contributing to the healthy and sustainable development of Heyuan B&B.

Copyright

© 2022 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Siduo FENG
PY  - 2022
DA  - 2022/03/26
TI  - Research on the Development Strategy of Heyuan City’s Homestay Industry under the Background of Rural Revitalization
BT  - Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)
PB  - Atlantis Press
SP  - 3143
EP  - 3148
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220307.515
DO  - 10.2991/aebmr.k.220307.515
ID  - FENG2022
ER  -