Impact of the Internet on the Ability of Retail Enterprises to Operate

DOI

10.2991/aebmr.k.200306.010How to use a DOI?

Keywords

Internet, retail enterprise, impact ability

Abstract

With the further development of the market economic system, the management activities of all social sectors have achieved innovative development. As a special kind of industry, retail enterprises are mainly an intermediary, mainly from the manufacturing companies or wholesale enterprises to buy goods and services, and then resell the goods to the consumer industry. It can be said that retail enterprises have made positive contributions to stimulating consumption and relieving employment pressure. At the same time, in the era of the Internet, retail enterprises have realized the transformation and innovation in business. This paper analyzes the impact of the Internet on the operating capabilities of retail enterprises under the new situation, and proposes effective countermeasures to enhance the competitiveness of retail enterprises in the Internet era. This research content has far-reaching impact on the development of traditional retail and market economy.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Lu Qinghua
PY  - 2020
DA  - 2020/03/11
TI  - Impact of the Internet on the Ability of Retail Enterprises to Operate
BT  - Proceedings of the 5th International Conference on Financial Innovation and Economic Development (ICFIED 2020)
PB  - Atlantis Press
SP  - 59
EP  - 61
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200306.010
DO  - 10.2991/aebmr.k.200306.010
ID  - Qinghua2020
ER  -