Exploration and Practice of Advertising Design Professional Education in Higher Vocational Colleges

DOI

10.2991/icetms.2013.93How to use a DOI?

Keywords

Vocational Major of Advertising Design High skill talents Education practice

Abstract

In this paper, the advertisement design major of Higher Vocational Teaching Reform in several aspects are analyzed, such as the occupation of higher vocational teacher training; the depth of school-enterprise cooperation, training skilled personnel; to change the traditional teaching environment, the classroom turned professional studio, creating practice and employment environment good, aims to explore the development and practice of deepening the reform of teaching in Higher Vocational education.

Copyright

© 2013, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Le Yang
PY  - 2013/06
DA  - 2013/06
TI  - Exploration and Practice of Advertising Design Professional Education in Higher Vocational Colleges
BT  - Proceedings of the 2013 Conference on Education Technology and Management Science (ICETMS 2013)
PB  - Atlantis Press
SP  - 341
EP  - 343
SN  - 1951-6851
UR  - https://doi.org/10.2991/icetms.2013.93
DO  - 10.2991/icetms.2013.93
ID  - Yang2013/06
ER  -