Analysis of the E-commerce website-Lianliangou
Authors
Wenrong Jiang
Corresponding Author
Wenrong Jiang
Available Online September 2016.
- DOI
- 10.2991/icence-16.2016.127How to use a DOI?
- Keywords
- E-commerce website, Lianliangou website, Case analysis, SWOT, SEO
- Abstract
This paper mainly linked Lianliangou website as a case, simply introduces Lianliangou website platform and its subordinate Hangzhou huantuo Trading Co. Ltd, to the actual data, analyzes the operation model, profit model, Lianliangou website marketing strategy, management pattern, and on the basis of these, coupled with the use of SWOT analysis. Analyzed the advantages and disadvantages of Lianliangou website platform. According to these disadvantages, then analysis and put forward some experience and lessons and need to be absorbed by the policy, the company measures improved and even laws and regulations.
- Copyright
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Wenrong Jiang PY - 2016/09 DA - 2016/09 TI - Analysis of the E-commerce website-Lianliangou BT - Proceedings of the 2nd International Conference on Electronics, Network and Computer Engineering (ICENCE 2016) PB - Atlantis Press SP - 674 EP - 679 SN - 2352-538X UR - https://doi.org/10.2991/icence-16.2016.127 DO - 10.2991/icence-16.2016.127 ID - Jiang2016/09 ER -