Construction Talent Cultivation Schemes in Auto Technology Services and Marketing Specialty Based on Modern College Education System

DOI

10.2991/icemeet-16.2017.51How to use a DOI?

Keywords

English trade industry;Higher Education;

Abstract

The English trade industry is an important pillar industry of the national economy. But, in China, the English trade Technology Service and Marketing Specialty (ETSMS) of Higher Education(HE) is relatively late set in the HE Specialty Catalog. And because of not accurately grasping the development tendency of the industry, the ETSMS Talent Cultivation Schemes (TCS) did not realize the talent need of the English trade industry. For the necessary skills required by the enterprises, the reaction of the ETSMS in high colleges is not so fast. So, according to the talent demand in the English trade industry and the shortage of current talent cultivation mechanism in high colleges, ETSMS Talent Cultivation Schemes based on Modern College Education System (MVES) were built by this paper to meet the talent requirements of modern English trade industry in China.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Yang Xu
PY  - 2017/01
DA  - 2017/01
TI  - Construction Talent Cultivation Schemes in Auto Technology Services and Marketing Specialty Based on Modern College Education System
BT  - Proceedings of the 2016 2nd International Conference on Economics, Management Engineering and Education Technology (ICEMEET 2016)
PB  - Atlantis Press
SP  - 251
EP  - 254
SN  - 2352-5398
UR  - https://doi.org/10.2991/icemeet-16.2017.51
DO  - 10.2991/icemeet-16.2017.51
ID  - Xu2017/01
ER  -