Proceedings of the 2023 3rd International Conference on Enterprise Management and Economic Development (ICEMED 2023)

Research on Automobile Development Strategy Based on ESG

Taking NIO as an Example

Authors
Yu Fu1, *
1School of Economics, Sichuan Agricultural University, Chengdu, 611134, Sichuan, China
*Corresponding author. Email: 2281686891@qq.com
Corresponding Author
Yu Fu
Available Online 23 August 2023.
DOI
10.2991/978-94-6463-224-8_30How to use a DOI?
Keywords
ESG; New Energy Vehicles; Development Strategy; SWOT
Abstract

The popularity of the concept of green development makes the traditional automobile enterprises with oil as fuel start to think about how to transform. Meanwhile, in recent years, the concept of ESG has gradually become an indicator to measure the value and sustainable development of listed companies. Taking NIO as an example, this paper analyzes the current internal and external environment of NIO through SWOT model, and draws a conclusion that it should adopt SO growth strategy. Combined with ESG concept, it points out specific measures that NIO can take from three aspects: environment (E), society (S) and corporate governance (G). Through the analysis of NIO, it aims to provide reference for other enterprises committed to the development of new energy vehicles in the development strategy.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 3rd International Conference on Enterprise Management and Economic Development (ICEMED 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
23 August 2023
ISBN
978-94-6463-224-8
ISSN
2352-5428
DOI
10.2991/978-94-6463-224-8_30How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Yu Fu
PY  - 2023
DA  - 2023/08/23
TI  - Research on Automobile Development Strategy Based on ESG
BT  - Proceedings of the 2023 3rd International Conference on Enterprise Management and Economic Development (ICEMED 2023)
PB  - Atlantis Press
SP  - 224
EP  - 230
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-224-8_30
DO  - 10.2991/978-94-6463-224-8_30
ID  - Fu2023
ER  -