Digital Platform Business Systems Reshaping the Business World

DOI

10.2991/assehr.k.211209.204How to use a DOI?

Keywords

digital platform; business model; critical mass; indirect network effect; scale economy

Abstract

In a traditional market, having multiple prices on the same good or service is common because of geographical barriers, information asymmetry, transportation costs, and other limitations. However, platform-type companies have the potential to break these barriers by connecting numerous consumers and producers, stabilizing the market price at equilibrium, and challenging the traditional economic theories. This type of business model gained popularity quickly in the recent decades and grew at a conspicuous speed due to new technologies and innovations. In this paper, empirical analysis on the platform system’s fundamental components, efforts to maintain balance, and stages of growth are presented along with relevant case studies.

Copyright

© 2021 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Anna Cui
PY  - 2021
DA  - 2021/12/15
TI  - Digital Platform Business Systems Reshaping the Business World
BT  - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
PB  - Atlantis Press
SP  - 1264
EP  - 1269
SN  - 2352-5428
UR  - https://doi.org/10.2991/assehr.k.211209.204
DO  - 10.2991/assehr.k.211209.204
ID  - Cui2021
ER  -